Recognise these guys? They are called Larry and Sergey. They founded Google in 1995. In 1999 they got $25 million from some venture capitalists. They are now listed on the NASDAQ (valued at roughly $400 billion) and responsible to shareholders that care a heck of a lot more about the fact that their shares went down $15 yesterday (20/21 Oct) than they do about you.
Google’s problem is that to be useful, they have to make it possible for people to find stuff….but to make money they have to show people the stuff they charge other people to show you. It’s a balancing act, but in simple terms, if Larry and Sergey make it too easy for people to find stuff that isn’t paid for their share price will fall and their shareholders will be angry.
Fortunately for them, lots of ...